In an on-going case in the Delhi High Court, PepsiCo has sought permanent injunction against Facebook, Instagram, YouTube, Twitter and Google to take down/ remove/ block a list of URLs / web links which contain a video disparaging PepsiCo’s brand KURKURE. In the video, KURKURE is claimed to be made out of plastic and to prove the same, the snack is being burnt so that it melts, and compelling the audience to believe that it is, indeed, made out of plastic. The company has constantly replied to tweets, posts and such links in order to break through the stereotype of KURKURE being made out of plastic, but having failed to do, have brought the case to the court. Continue reading “Delhi High Court Passes John Doe Order in favor of PepsiCo’s brand ‘KURKURE’”
MehtaIP 